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Post by account_disabled on Dec 11, 2023 4:58:26 GMT
Audience has its own selection criteria, and the landing page contains more general information that will suit everyone, but will not awaken the desire to take the target action - make a purchase. Of course, it is best to create a separate landing page for each target audience. If this is not possible, you can use multilanding. For example, they make screens for one target audience, another screens for another and several screens with general information. If you need to save money, there is another option. A landing page is created. For example, for individuals Email Marketing List we add on the first screen. By clicking on this button, wholesalers see a detailed form describing all the conditions. Of course, it’s best to make full-fledged landing pages, mini-landing pages for each target audience, or multi-landing pages. Visual For the target audience to make a decision, one of the key factors is the visual design of the site. If the visual is bad and does not correspond to the theme of the site, then the user will not read the texts and will quickly leave. For example, for a medical center website it is better to choose light colors, because people associate white and light colors with medicine. For a construction company’s website, high-quality photographs of house projects play an important role. For this purpose, it is best to use an image gallery with a photo enlargement function. In the visual design.
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